A new opportunity for S. Pellegrino to highlight the love of refinement, the art of entertaining and the pleasures of the table. Through a 360° communication campaign, the Lausanne agency invites users to share their taste for the good things in life.
S. Pellegrino is celebrating its 10th anniversary of collaborating with the prestigious Ticino gastronomic festival, SAPORI TICINO.
To promote both the image of S. Pellegrino and the Sapori Ticino festival through a multi-touchpoint campaign.
Development of an online competition and a key visual that invites participation.